The programme aims to raise environmental awareness and promote good environmental behaviour among tourists and local populations and best practice among beach and marina management staff. The prestigious Blue Flag for beaches is acknowledged in 46 countries around the world.

The Green Coast Award recognises excellent water quality, high environmental standards and sensitive management of rural beaches. The award is for beaches that have not only achieved EC excellent water quality but are prized for their natural unspoilt environment. This means that they generally do not have the level of infrastructure and intensive management generally associated with more urban, traditional resort beaches. Because of the nature of the award, you will not find a flag flying but you should find an unobtrusive plaque somewhere.

The Seaside Award is run in Wales, Scotland and Northern Ireland. The award is split into two categories: Resort and Rural due to the differing character of our beaches. A Resort beach attracts many visitors and typically provides good facilities such as toilets, access for disabled people, car parks and cafes. Many have dog restrictions throughout the bathing season.