17 July 2026
Perched high above the golden sands of Saundersfoot Beach, where colourful fishing boats bob with the tides and the Pembrokeshire Coast Path winds along dramatic cliffs, St Brides Spa Hotel is one of Pembrokeshire's most iconic places to stay.
Whether admiring the beach view from its famous hydrotherapy pool, or enjoying a leisurely lunch overlooking the harbour, the hotel has become synonymous with the seaside town of Saundersfoot for many visitors.
Now, just over two years since St Brides Spa Hotel came under the ownership of the Port of Milford Haven and management of The Celtic Collection, the hotel has entered an exciting new chapter.
Following significant investment, a major refurbishment and a renewed focus on celebrating the very best of Pembrokeshire, enhancements at the hotel have elevated the guest experience while preserving everything that has made it a beloved coastal destination.
From its newly refreshed spaces and sweeping sea views to the array of beautiful beaches, walking trails and coastal experiences on its doorstep, there is more than ever for guests to discover. Here, we take a closer look at what makes a stay at St Brides Spa Hotel a memorable and luxurious way to experience Pembrokeshire.
A fresh new look inspired by the coast
The past two years have seen St Brides Spa Hotel benefit from a multi-million-pound transformation, with a focus on refining the experience and strengthening its unmistakable sense of place in Pembrokeshire.
The investment reflects an ambition to showcase Saundersfoot as one of Pembrokeshire’s standout coastal destinations, supporting the county’s goal of becoming a top five UK visitor destination.
Drawing on its experience of operating Tŷ Milford Waterfront, The Celtic Collection aimed to build on St Brides’ established reputation as a luxury coastal spa retreat while strengthening ties with the local community, suppliers and businesses, to contribute positively to the wider Pembrokeshire economy.
In 2025, every one of the hotel's 35 bedrooms was beautifully refreshed with new coastal interiors, contemporary furnishings and air conditioning, designed to be calming spaces inspired by the colours and textures of Pembrokeshire.
The refurbishment extended beyond the hotel, with all six Hotel Apartments and 14 Village Apartments receiving stylish upgrades. High-quality furnishings, luxurious textiles and modern comforts ensure guests enjoy the same sense of opulence whether staying within the main hotel grounds or just moments from Saundersfoot's award-winning beach.
Striking scenic views
For all the exciting changes, one feature continues to define St Brides Spa Hotel. Ask anyone to picture the hotel and one image almost always comes to mind - the infinity hydrotherapy pool with unforgettable views across Saundersfoot Beach.
Heated to body temperature and stretching out towards the horizon, the pool appears to merge seamlessly with the beach below. At high tide, it becomes almost impossible to tell where the water ends and the sea begins. It's one of the most photographed spa views in Wales because it perfectly captures the tranquillity of Pembrokeshire.
Beyond the water, the hotel’s celebrated clifftop spa continues to offer a sanctuary of calm and tranquillity, with thermal experiences, luxurious treatments and peaceful spaces to restore both body and mind.
Guests can now unwind in the new outdoor sauna and hot tub and feel their stresses melt away while taking in the fresh coastal air. They can also retreat to the soothing warmth of the Himalayan infrared salt room, a unique addition to the spa, which combines gentle infrared heat with salt therapy to promote rejuvenation and soothe the soul.
Better still, overnight guests enjoy a complimentary 90-minute Thermal Suite and Hydrotherapy Pool session for each night's stay, making relaxation an integral part of every visit.
A taste experience shaped by land and sea
Dining at St Brides Spa Hotel celebrates exceptional Pembrokeshire produce, with menus inspired by the surrounding sea, nearby farms and changing seasons. Fresh seafood, Welsh meat and local suppliers all play leading roles in creating dining experiences that showcase the best Wales has to offer.
The investment also transformed the St Brides Spa Hotel's renowned facilities. The Cliff Restaurant has been tastefully redesigned to maximise on its incredible panoramic sea views, while the hotel spa has been updated with a collection of new wellness experiences.
It's safe to say the result has not gone unnoticed; earlier this year, St Brides was named among The Times' Best 50 Places to Stay, recognising both its exceptional setting and the recent enhancements that have elevated the already iconic destination.
At the heart of the hotel’s culinary direction is Executive Chef Sy Crockford, whose Pembrokeshire roots give him a deep connection to the landscape that shapes the menus. Working alongside Head Chef Karl Cheetham and the kitchen team, Sy brings together bold ocean flavours with fresh tastes of the land, allowing local ingredients to take centre stage.
During the warmer months, there’s no better place to savour those flavours than at the hotel’s much-loved Lobster Terrace, Sy’s relaxed coastal dining concept. Overlooking Saundersfoot Harbour, it's the perfect spot to relax with a long lunch, share seafood with friends or enjoy a glass of something chilled while watching boats drift in and out with the tide.
Visitors can enjoy everything from grilled local lobster and indulgent crab brûlée to salt and chermoula-grilled lamb ribs, all served against a backdrop of breathtaking coastal views. The terrace seamlessly blends relaxed al fresco dining with the quality of award-winning cuisine to create a truly memorable gourmet journey.
The journey from Tide to Table
For travellers looking to enjoy the finest flavours West Wales has to offer, the Tide to Table experience offers the perfect escape. This curated two-night retreat brings together two of the areas most celebrated culinary destinations.
The journey begins with a luxurious overnight stay at St Brides Spa Hotel, where guests enjoy a three-course à la carte dinner at renowned Cliff Restaurant.
Following a restful night's sleep and a full Welsh breakfast, the second instalment of this gastronomic getaway unfolds at sister hotel, Twr y Felin, a former windmill where art-filled interiors meet award-winning dining, guests can savour a three-course menu followed by breakfast at Blas restaurant.
This one-of-a-kind experience offers visitors the chance to experience Pembrokeshire from two distinct perspectives; the bustling harbour charm of Saundersfoot and the dramatic landscapes surrounding Britain's smallest cathedral city.
Recognition worth celebrating
For all the investment, refreshed interiors and exciting new experiences, perhaps the greatest achievement has been preserving everything people have always loved about St Brides Spa Hotel.
The warm Welsh hospitality remains, the spectacular sea views are as breathtaking as ever, and the connection to Saundersfoot and the wider Pembrokeshire community continues to shape every stay.
It's this blend that has helped earn the hotel two nominations in this year's Croeso Awards – for Hotel of the Year and Best Place to Eat - recognising its continued contribution to Pembrokeshire's visitor economy.
The recognition reflects not only the investment in the hotel itself but also the passion of the people and teams who deliver memorable experiences for guests every single day.
Experience the best of Saundersfoot
Some places impress on arrival and others stay with you long after you've left - St Brides Spa Hotel manages to do both.
Its connection to Pembrokeshire remains one of the hotel's greatest strengths. Visitors can spend their mornings exploring the Pembrokeshire Coast Path, discovering hidden coves or taking boat trips to nearby islands before returning to the comfort of one of Wales' most celebrated retreats.
The spectacular clifftop location, award-winning spa, exceptional dining and thoughtful hospitality have made it an iconic destination for years. Now, with beautifully refreshed spaces and exciting new experiences, it's entering an inspiring new era while remaining unmistakably St Brides.
Whether you're planning a romantic weekend, a restorative spa escape, a foodie break or are looking for a luxurious destination to take in one of the finest coastal views in Wales, there's never been a better time to discover this remarkable Saundersfoot retreat.
Rooms start from £249. Find out more and book here .
