Buying local produce direct from the producers themselves is all part of the modern holiday experience but where do you start?

There are farmers or produce markets at both indoor and outdoor locations all across the county, with a great range of local food and drink.

You will find the best quality home reared meats and poultry, fish and dressed crab, local cheese and honey, artisan bread, craft beers, fruit and vegetables in season, as well a wonderful range of baked goods and cakes, preserves, chutneys, vegan, vegetarian and organic options. The choice will vary from market to market.

While shopping look out for the Pembrokeshire Produce Mark. The mark shows that local produce is grown/produced in Pembrokeshire.

It doesn’t just apply to produce, if you see the mark displayed in a hospitality establishment, it shows that local produce is used within the menu. Retail outlets displaying the Produce Mark sell local products/crafts within their shop.

To find genuine Pembrokeshire produce browse the comprehensive list of Pembrokeshire Produce Mark holders.

Pembrokeshire Farmers Markets

Farmers markets enable producers to sell directly to you. They’ll be more than happy to tell you all about the products they have for sale. It really is a great way to reconnect with the farming community, while at the same time promoting a more sustainable society and reducing food miles.

The main county town of Haverfordwest has an award-winning farmers market every Friday at Castle Square in the centre of the town.

All the produce on sale has been, grown, reared, baked, brewed, caught, pickled, smoked or processed by the producer. All producers attending are from a defined local area, in the case of Haverfordwest farmers’ market, no more than 50 miles.

Fishguard farmers markets are held in the town hall every Saturday morning.

Other produce markets

A range of produce markets selling a variety of produce, both food and craft can be found at Newport on Mondays, on a Tuesday visit the BBC Food & Farming – Best Food Market 2016 award winners St Dogmaels local producers market, and St Davids on Thursdays.

Seasonally mixed markets are also found in Tenby on Wednesdays throughout the summer.

If you are looking for a real taste of the area, there is no better way to experience produce from both the coast and inland farms, than by shopping for your dinner or picnic from the nearest market.

Food Festivals

Watch out for one of our popular food festivals, with plenty of local produce, demonstrations, music and a vibrant atmosphere, this is one of the best ways to discover new products and experience a true feel of Pembrokeshire’s food, heritage and culture.

Pembrokeshire Agricultural Show

In August visit the Pembrokeshire Agricultural show at Withybush showground, where the farming and countryside are showcased as well as the popular food hall.

Narberth Food Festival

Narberth Food Festival is held annually late September. It is a serious food lovers festival in a seriously foodie town, with gourmet treats, walkabout entertainment and the tastiest of street food to enjoy.

Christmas Markets

During November and December a series of Christmas markets held in various locations from Picton and Pembroke Castle, Scolton Manor, Saundersfoot & Oriel y Parc in St Davids. They all have gift ideas, food and crafts, as well as the obligatory mulled wine and carols.